Blog

TopFruit Newsletter - Stone Fruit - August 2022

Although the past stone fruit season was one filled with challenges we have some very exciting prospects. We focus on our stone fruit highlights for the season with Red Phoenix, PRO 845 and Blackred I These varieties proved their worth by delivering great quality fruit with excellent...

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TopFruit Newsletter - Pome Fruit - August 2022

We take a look at highlights of the Pome fruit season. This includes SASSY™, a stand out in our evaluation test blocks this season, Eden Gold™ with its impressive ratings at the Provar Pome industry tasting and Inored's potential as both a fresh and long-term storage apple.

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TopFruit Newsletter - Marketing - May 2022

The apple season has officially started, and in the marketing department, we are rolling out various exciting marketing campaigns for our brands. Now is the time for the famous and well-loved Pink Lady® apple, sold in all major supermarkets in South Africa, in most African countries as well as in the Indian Ocean Islands of Mauritius and Reunion. Jazz™ apples sold exclusively in Checkers are also now in season. Our two newest apple brands, now on the shelf are Envy™...

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