Team

Whether you are a grower, breeder, marketer or retailer TopFruit can assist you by effectively and efficiently optimising the success of your business with our passionate and experienced team.


Rob Meihuizen - Managing Director
Rob Meihuizen - Managing Director
Qualification: BSc Chemical Engineering, UCT, 1988.

Areas of responsibility: Managing Director.

Peter Allderman - Pome Fruit Manager
Peter Allderman - Pome Fruit Manager
Qualification: B Sc Agric, University of Stellenbosch, 1985.

Areas of responsibility: Management of the Pome Fruit business unit which includes global sourcing of pome fruit varieties and evaluation, promotion and commercialization of all new varieties.

Stuart Amos - Plant Material Manager
Stuart Amos - Plant Material Manager
Qualification: BTECH Horticulture, Unisa 2016.

Areas of responsibility: Management of quarantine, nucleus tunnel, foundation nursery and budwood.

Wayne August - Liaison officer
Wayne August - Liaison officer
Qualification: N3 Business Studies: ACC/Admin

Areas of responsibility: Cultivate a healthy working relationship with farm workers to ensure that all aspects of their personal and working environments are taken care of.

Joshni Bartlett - Financial Coordinator
Joshni Bartlett - Financial Coordinator
Qualification: Bookkeeping short course, UCT 2016, Sage Pastel Partner Practitioner Course, 2020.

Areas of responsibility: Financial administration

Karin Bence - Marketing Administrator
Karin Bence - Marketing Administrator
Qualification: Certificate in Secretarial Studies & Public Relations, Rapid Results College 1992, Advanced Certificate for the Executive Personal Assistant, Business Management Training Group (UK) 2015

Areas of responsibility: Business Liaison & Co-ordinator – International Pink Lady® Alliance and administration within the Marketing Unit.

Rika Beukes - Systems Administrator
Rika Beukes - Systems Administrator

Areas of responsibility: Administration of TopFruit Systems including information technology support, data analysis and administrative support to the Pome Fruit business unit operational activities.

Hein Coetzee - Chief Operating Officer
Hein Coetzee - Chief Operating Officer
Qualification: MSC Agric (Horticulture), 1998, MBA, University of Stellenbosch, 2019.

Areas of responsibility: Chief Operating Officer

Etienne Duvenage - Financial Director
Etienne Duvenage - Financial Director
Qualification: CA(SA), MBA, University of Stellenbosch, 2018.

Areas of responsibility: Management of all financial and administration functions.

Roelof du Toit - Kiwifruit technical advisor
Roelof du Toit - Kiwifruit technical advisor
Qualification: B.Agric Horticulture, Elsenburg, 2015

Areas of responsibility: Technical support and grower liaison.

Tania Viljoen - Marketing Assistant
Tania Viljoen - Marketing Assistant
Qualification: BA Communication (Media Studies & Journalism), University of the Free State, 2011, Social Media Marketing short course, UCT, 2018, Graphic Design short course, UCT, 2019.

Areas of responsibility: Responsible for Pink Lady® South Africa and management of digital media campaigns and administration within the Marketing Unit.

Robyn Gerber - Business Unit Administrator
Robyn Gerber - Business Unit Administrator
Qualification: Secretary/PA Certification, Kelly Greenoaks Secretarial College, 1996. Certification, Creative Minds Computer Training, 2004.

Areas of responsibility: Administration of Table Grape business unit.

Corné Grundlingh - Pome Fruit Operations Manager
Corné Grundlingh - Pome Fruit Operations Manager

Areas of responsibility: Management of Pome Fruit varieties that have commercial potential or have been commercialised. Management of Pome Fruit licences and agreements.

Ben Janse van Vuuren - Maintenance Manager
Ben Janse van Vuuren - Maintenance Manager

Areas of responsibility: Maintenance of all farming equipment.

Hendrien Janse van Vuuren - Plant Material Administrator
Hendrien Janse van Vuuren - Plant Material Administrator

Areas of responsibility: Administration of Plant Material business unit.

AJ Jansen van Vuuren - Table Grape Technical Advisor
AJ Jansen van Vuuren - Table Grape Technical Advisor
Qualification: B.Agric Horticulture, University of Stellenbosch, 2010. Project Management Diploma, USB, 2017. Accredited fertiliser advisor, Fertasa, 2016. Avcasa, 2016. B.Agric Honors, University of the Free State, 2018.

Areas of responsibility: Technical/viticultural support to growers, grower liaison with regards to table grape production protocols and all other technical aspects within the business unit.

Liza Matthews - Marketing Manager Pink Lady® representative South Africa
Liza Matthews - Marketing Manager Pink Lady® representative South Africa
Qualification: B-Tech Degree Management, Tecnikon SA, 2001. Post Graduate Diploma Management in Marketing, UCT, 2016.

Areas of responsibility: Marketing of all TopFruit brands.

Jason Minnaar - Compliance Officer
Jason Minnaar - Compliance Officer
Qualification: Diploma in Horticulture and Viticulture, Elsenburg, 2018.

Areas of responsibility: Managing of the Gesvatec sticker system for Arra™ varieties. Assisting with quality inspections for Pink Lady® apples and assisting with the Stone Fruit Business unit.

Tilis Moggee - Stone Fruit Manager
Tilis Moggee - Stone Fruit Manager
Qualification: Bsc Agric (Horticulture and Agricultural Economics) University of Stellenbosch, 1997.

Areas of responsibility: Management of the Stone Fruit business unit which includes global sourcing of stone fruit varieties and evaluation, promotion and commercialization of all new varieties.

Marilia Peres - Technical Administrator - Table Grapes
Marilia Peres - Technical Administrator - Table Grapes

Areas of responsibility: Technical administration and support

Jean-Pierre Schoeman - Market Development - Africa
Jean-Pierre Schoeman - Market Development - Africa
Qualification: Honours B.com Logistics Management, University of Johannesburg, 2006, MBA, University of Stellenbosch, 2018

Areas of responsibility: Responsible for the management and market development of all TopFruit varieties in strategic African countries.

Flippie VIljoen - Kiwifruit Manager
Flippie VIljoen - Kiwifruit Manager
Qualification: Hons BSc Agric, MBA, University of Stellenbosch

Areas of responsibility: Management of the kiwifruit business unit

Theresa Wilbers - Administrator
Theresa Wilbers - Administrator
Qualification: Secretarial Certification, Worcester Kollege, 1993

Areas of responsibility: Receptionist, Administration of Stone Fruit, Blueberry and Kiwi Business Units.

Pieter Zietsman - Berry Manager
Pieter Zietsman - Berry Manager
Qualification: Hons. BSc. Agric. Agricultural Economics, University of Stellenbosch, 1990.

Areas of responsibility: Management of the berry business unit including technical support.

Jannie Zuidmeer - Production Manager
Jannie Zuidmeer - Production Manager

Areas of responsibility: Management of all farming operations