News
The Power of branding – Aug / Sept 2016
The aim of branding a fruit is quite simple: to introduce a branded superior product within a commodity line and diligently and proactively grow it as the standard preferred choice for discerning consumers.
SAPLA Newsletter – Dec 2016
The Pink Lady® brand continues to grow from strength to strength around the world. This growth can be attributed to a number of factors
FLARE(TM) dpp1 SA Fruit Journal June/July 2016
The Flare(TM) pear is a high-colour, attractive mutation of the Forelle pear varietal, discovered on the farm of Mr Henri du Plessis near Prince Alfred Hamlet in Ceres. Download the article!
